More than ever before, there is a need to inject verve, vibrancy, and excitement into the sports scene, not just in Ekiti state but Nigeria at large.
That is why a renowned sports entrepreneur, Bayo Olanlege, is champion a rarefied innovation that would do Nigeria and his country home, Ekiti, a world of good.
Olanlege, who is also the Chief Executive of
CEO of Phoenix Athletics Sports Limited, calls this innovation – The Bet9ja Foundation Triple Slam (BFTS), a fertile Fusion that will redefine sports entertainment in the region, while offering a unique blend of athleticism, rhythm, and hoop action into the anticipated plot.
The Genesis of BFTS
Mr. Olanlege, a visionary sports administrator, envisions BFTS as more than just a sporting event—it’s a cultural extravaganza aimed at fostering youth socialization and development.
Scheduled for February 2024, this groundbreaking event promises to be a melting pot of rap music, dance, and 3×3 basketball competitions, all seamlessly fused together for an unparalleled spectator experience.
Inclusivity Is At The Core
Breaking away from traditional sports events, BFTS is designed to be an inclusive affair, welcoming a diverse mix of participants. Adults aged 18 and above, both male and female, will have the opportunity to showcase their skills in dance, rap, and 3×3 basketball.
Mr. Olanlege emphasizes that the event is not about monetization but rather about building a cultural platform for Ekiti’s youth to have fun, develop talents, and grow personally.
He asserts:
“It is about building a culture and to ensure that we create one more platform for Ekiti youths to have some fun. We are not planning to monetize the event so the idea would not be defeated. At the end, we will not just encourage talents to blossom, we will also encourage young people to develop themselves.”
A Nostalgic Journey to Stardom
Drawing parallels with the platforms that catapulted now-renowned artistes like the Plantashun Boiz to stardom, Mr. Olanlege envisions BFTS as a launchpad for emerging talents.
The Bet9ja Foundation Triple Slam aims to recreate the magic where aspiring artists can hone their craft, paving the way for future stars to emerge and captivate the entertainment world.
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Adding Value to Ekiti State
Beyond the realms of fun and entertainment, Mr. Olanlege sees BFTS as a catalyst for positive change in Ekiti State. By marrying sports and entertainment, the event aspires to elevate the state’s profile, making it a global attraction.
He articulates further:
“People love to go to places on vacation or sightseeing for a reason, especially when it comes to exploring. We can also add such value to Ekiti, thereby enticing sports and entertainment lovers to our state. In the process, the economy will be affected positively by the reason of how people travel down to the state for this event.”
How to Join the Movement
As the countdown to BFTS begins, all interested participants eager to be part of this cultural revolution can find more information and register here
Please Note
The Bet9ja Foundation Triple Slam is not just an event; it’s a testament to the transformative power of sports and entertainment.
Get ready, Ekiti, for a revolution that goes beyond the courts and stages—a revolution that echoes in the rhythm of dance, the beats of rap, and the swish of basketball nets.
The Bet9ja Foundation Triple Slam is set to make history, and you can be a part of it!
Culled in by Fortune Omosola
